What does a callscript look like and when does a virtual assistant use it?

The duties of a virtual assistant can also include telemarketing. In this article, we will present in more detail what a callscript, which is used during calls, can look like.

Currently, there is a great demand for orders involving calling clients. However, at virtual assistant you won't be lured and offered a product you don't even care about and she's also not as pushy as most telemarketers. To begin with, it is important to note that there are a few points to follow that will help you to distinguish yourself from the so-called "annoying" callers that everyone knows well.

  • Communication. It is not only what we say that matters, but also how we say it. Tone of voice, intelligibility, volume and so on.
  • Correct time. When calling, you should choose the most convenient time. It is also very important to find the right moment and think about what most people do. Not too early in the morning or too late in the evening, also not for lunch and so on.
  • Dialogue. A good conversation involves both sides. Instead of a flood of information, it is better to include the opposite party in the conversation.
  • Don't pressure people. The goal was to develop the conversation and find out the customer's needs. When he gets the right explanation, he realizes that he needs the product or service. Another possibility of a phone call can be to arrange a meeting with the client.

Let's move on to the callscript itself. The virtual assistant will initially receive a list of names, numbers and email addresses, as well as a detailed explanation and call script.

concentrated ethnic female interviewer or psychotherapist taking notes in clipboard
Photo by Alex Green on Pexels.com

Call script is such a mini "scenario" of the ideal communication with the client, but may contain several answer variants. It consists of a greeting, introduction and subsequent presentation of the phone call. Clients often ask where the operator got their number and personal information from. The answer to their question is also included in the callscript, so that the client can be sure that his personal data is handled in a safe manner. The shorter and more to the point the callscript is, the better is the result.

If you need help creating a callscript, you can contact here.

In conclusion, I will just add that the better the caller is familiar with the given topic, the better the result he is able to achieve. However, there is no need to stress if clients reject the offer, as the product or service may be specific and thus not suitable for everyone. Despite this, the experienced assistant knows how to keep a cool head and keep her nice attitude until the end of the call, whatever the outcome.

What is your experience with telemarketers? Let us know in the comments whether you perceive such calls positively or negatively and what you would improve on them!

Insert a comment

This website uses Akismet to reduce spam. Learn more about how your comment data is processed.